Amazon Releases New Kindle Colorsoft E-Reader Starting at $290

Amazon recently unveiled its refreshed Kindle lineup, introducing a new basic Kindle, Paperwhite, and Colorsoft. The new Kindle Colorsoft starts at $290, while the Signature Edition costs $320. The base model comes with 16GB of storage, while the Signature Edition doubles that to 32GB and is available in graphite or a maroon-like Fig finish with an aluminum back. The device features a 7-inch color E-Ink display, a waterproof design, and a repositioned power button on the top-right edge. Unlike standard Kindles, the Colorsoft displays digital books in color, making it appealing for readers who enjoy comics, graphic novels, or cookbooks. Amazon states that the Colorsoft can last up to eight weeks on a single charge.